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Emilia Machuca

Co-Founder, We in Games Finland

I’m the Co-Founder of We in Games Finland and previously acted as the Vice President of the NGO. WiGFi was founded on the idea of improving diversity and inclusiveness within the games industry. The goal since 2011 has been to attract more diverse talent to the games industry as contributors, employees, and founders in Finland. 

I first joined this fantastic community of the Finnish games industry eight years ago when I worked at Neogames Finland, the hub of the industry. I’ve since worked for several game studios and service providers. I’m a digital communications, community and PR professional and I specialise in helping tech industry organisations in comms, brand building and attracting new talents. I’ve been a passionate association person and networker for many years.